Digital Marketing Specialist
Do you have a passion for the web, social media and all things digital?
TA6 are looking for a Digital and Social Media Specialist to work at the heart of their fast-paced digital marketing team led by the Head of Marketing, John Leaver.
TA6, powered by Alliance Leisure, work with over 250 leisure centres across the UK and provides sales, marketing and retention services to enable leisure operators to increase their revenue streams and invest in the personal development of their staff.
This flexible role will be based from our northern office in Leigh, Lancashire but also allow an individual the freedom to work some hours from home. TA6 pride themselves on being the industry leaders in providing training and marketing services to the local authority and leisure trust market, whilst still maintaining several private sector clients.
TA6 are looking for a self-motivated, knowledgeable digital marketer who loves to see results and do the best by their clients. Whilst not essential we are ideally looking for someone who has knowledge and experience of the leisure industry.
The responsibilities of this role include:
- Undertake digital marketing campaigns and measure their success
- Develop, implement and monitor online and search advertising
- Manage social media posts and campaigns
- Manage e-marketing campaigns utilising email and SMS services
- Produce digital reports covering all aspects of monthly activity and report on ROI
- Contribute to the successful production and delivery of client’s annual marketing strategies
- Produce engaging content and execute plans on time and within budget to increase engagement, audience size, leads and income generation
- Develop web content to improve the SEO of our clients
- Identify new digital trends and products
Required skills and experience:
- Experience of preparing and scheduling sponsored adverts on channels such as Facebook, Twitter and Instagram
- Experience of carrying out Google AdWords campaigns
- Experience of conducting e-marketing campaigns utilising email and SMS
- Experience of coordinating a multi-channel digital marketing strategy
- Ability to create html files and work within web editing platforms such as WordPress
- Demonstrable computer skills: able to use word-processing, spreadsheet, database and presentation applications
- Ability to liaise and communicate politely, accurately and efficiently with others on a 1-to-1 and group basis
- Self-motivated, focused, target-driven individual
Employment Terms:
- Full time, 37.5 hours per week
- Flexible Working Hours
- Opportunity to work some hours from home
- Salary up to £20k dependant on experience
For more details or to apply for this position simple complete your details below.
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Driven by Results
One of our core values is results-driven and we pride ourselves on the success we help our client’s achieve.
Take a look at our many case studies highlighting the growth you could be achieving with our support.
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Training & Development
One of our core focuses when working with a client is to develop your staff – in skills, confidence, commercial awareness, leadership, communication and adaptability.
We are passionate about delivering training and coaching that teams will enjoy and want to attend. We have a fun, relaxed approach to training to encourage participation and will tailor every session to the needs of your business and experience of the staff.
Our training ranges from large group workshops through to 1-to-1 mentoring programmes, and covers sales, marketing, digital, retention, brand development and service excellence.
Sales & Retention
Driving high-quality, high-volume leads through your business is what we do best. Ensuring these new customers then remain as loyal fans is critical to long term stability.
We can deploy our Impact Sales teams to make a difference in your facilities or we can train your existing staff on sales and retention techniques and systems.
Having a PR strategy to maximise exposure in your local community is also something we can help with.
Digital
Our Digital team of experts will provide marketing, research, sales and service delivery support across a range of social media platforms and digital tools, including:
- E-Marketing
- Digital Advertising
- Web and App Design
- Social Media Management
- Analytics & Insights
Insights
Measurability: a key word we use at TA6 every day. We provide a number of services which monitor and evaluate how your business is performing both online and in your facilities.
- Mystery Shopping Services
- Audits
- Demographic Analysis
- Competitor Analysis
- Surveys
Creative
Creativity is one of our core values and it flows through everything we do. From print & design services through to brand development our creative team are proven experts in creating memorable, eye catching designs.
- Print Procurement
- Graphic Design
- Digital Design
- Campaigns
- Brand Development
- Marketing Strategy
- Photography and Video
Power Pack
THE complete solution! Becoming a power pack partner with TA6 provides all our core services in a bespoke package with no upfront payment.
Income targets are agreed between TA6 and the client and only when these are surpassed do we get paid!
A low risk, high benefits option for clients with limited training and marketing funds.